BALI members go the extra mile for Futurebuild's City Walk
Now that Ecobuild has been fully absorbed into Futurebuild, BALI has continued to work closely with organisers to provide its members with a one-of-kind, unique opportunity, to promote their products directly with customers without necessarily the need for a shell scheme.
Presenting the City Walk, a new development that forms part of the Urban Infrastructure Hub, that will see multiple BALI members showcase their innovative streetscape products to an eclectic mix of landscape architects, contractors, urban and town planners, garden designers and specifiers.
Several BALI members are already confirmed to be showcasing their various products/services within the Urban Infrastructure Hub, such as Green-tech, Addagrip, Biotecture, Ronacrete, and Platipus Anchors, with more announcements to follow over the coming weeks.
From lighting to benches, litter bins to quality paving, plants and containers, the City Walk concept offers something a little different and spices up the traditional industry exhibition with fresh elements that create unique show features and talking points that visitors can see, touch and explore. With over 25,000 visitors expected, 88% of those visitors at managerial level or above and 72% authorised to make purchasing decisions, it should be a strong showing for BALI and its members.
The idea behind the City Walk was to create a more affordable and more relaxed setting to display the opportunities for Green Infrastructure offered by manufacturers and tree and plant nurseries, a place where people can also linger and enjoy the benefits that GI can bring to the urban setting.
City Walk will present a 'park feel' that provides visitors with a mobile café, seating areas and a wide range of landscaping products.
There are four stand options available in a range of sizes; from 2.5m2 - 15m2 with each stand including carpet, literature, a 1m x 2m 2 sided fully printed display board and storage for ½ pallet in the hall storage area. BALI members can receive an exclusively reduced rate for any stand booked through either BALI or Futurebuild direct.
Futurebuild will return to London's ExCel on 5, 6 & 7 March 2019.
For prices and more details on stand opportunities within the Hub, or the City Walk, please contact BALI’s Marketing and Communications Manager, Darren Taylor, on 024 7669 8656 or email Darren.taylor@bali.org.uk.